Virat Kohli: nWhether it is the cricket field or the business field, Virat Kohli always does something new and impressive. This time he has caught everyone’s attention not just with his bat but also with his vision. The star player who led Royal Challengers Bangalore to their maiden IPL title has now started a new chapter in his career by making a big investment in a company called Agilitas.
After saying goodbye to Puma, now a new beginning with Agilitas

When Virat Kohli’s eight-year contract with Puma ended in 2025, many thought it was the end of a big partnership chapter. But Kohli had quietly decided the next step in advance. He joined hands with Bengaluru-based sports goods manufacturing company Agilitas and invested ₹40 crore in the first phase itself.
New faith in an old partnership
Agilitas is not an unknown company. It is run by Abhishek Ganguly, who was previously the head of Puma India. This is the same person who associated Virat Kohli with Puma in 2017. Now the same pair is coming together once again in a new company. This makes it clear that Kohli does not just look at the brand, he also values relationships and trust.
That historic deal of 2017
When Virat Kohli signed a ₹ 110 crore deal with Puma in 2017, he joined the few players in the world who became the global ambassador of the brand. At that time, his name was included in the list which included legends like Usain Bolt, Asafa Powell, Thierry Henry and Olivier Giroud. This contract ended in 2025, and now Kohli has prepared to take his brand association to a higher level.
Investing in Agilitas does not mean just money
Agilitas is not just a sports goods company, but it is a revolutionary initiative towards promoting sports innovation and Make in India in India. Virat Kohli’s investment in this indicates that he is not just a player, but has become a source of inspiration for young entrepreneurs. This investment also symbolizes that he wants to make the Indian sports industry self-reliant and globally competitive.[Related-Posts]
Picture of the future

This partnership of Agilitas and Virat Kohli is not only beneficial from the economic point of view, but it will also give a new direction to the future of Indian sports. With Kohli’s image and discipline, it can be expected that Agilitas will become a household name in the coming years, and its products will represent Indian talent in the global market.
This new step of Virat Kohli once again proves that he is a leader in every field. Be it cricket or business, he not only thinks of success in every decision, but is also associated with the development of the country. This new journey of his will definitely inspire millions of youth that how new paths can be opened with passion, vision and confidence.
Disclaimer: This article is based on public reports and reliable media sources. The information given in it is not an investment advice. Before investing, it would be advisable to take advice from an expert in the relevant field.